“A tyre represents movement. For you to move your vehicle, a tyre lets you do that. It represents progress,” explains entrepreneur, Amen Iseghohi. His family history and childhood inspired him to develop a whole ethos that’s led to and exciting new partnership with Escape Fitness. This is the TIYR Sport.
Using his experience with our product expertise, we’ve added the features – colours, straps, better materials – to provide a more varied, versatile and safe training tool. Amen knows the benefits of the TIYR Sport better than anyone, through testing for over six months with clients. Now your members can discover them, too.
Amen continues: “I use fitness as a vehicle for self empowerment. The truth is: you have to be willing to fail. It’s humbling. That’s how you learn and that’s how you grow.”
With hundreds of combinations for warm-ups, stretches, HIIT workouts, strength training, and sport-specific fitness, the TIYR Sport is the ideal new fitness focus to empower members, helping gym-goers and clients of any ability to better their bodies and minds.
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